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What does the Nielsen Digital Voice do?

What do people's online habits look like? Do women visit certain websites more than men? How do people in their 20s surf differently than people in their 40s? These are just a few of the types of information that Nielsen wants to understand.

To get real data that can help Nielsen form a powerful understanding of what Internet users do and what they want, we rely on our Nielsen Digital Voice members. That's where you come in.

Join Nielsen Digital Voice

If you decide to join become a valued member, you'll be rewarded for doing what you'd do anyway. It's free to join and easy to sign up.

Here's how it works:
Our members install a small piece of secure software on their computers. The software doesn't affect their computers' speed or performance.
Then, they just go about their business and use the Internet the way they would every day.
The data our software captures is encrypted, and securely sent to us. We aggregate all of the data together and analyze it to identify trends of all kinds.
We always secure and protect our members' data.
To thank our members for their contribution to our valuable research, we enter them into our $10,000 Monthly Sweepstakes. For each week they participate, they get one entry.
They can also receive extra entries by redeeming codes or completing "Extra Credit" quizzes and surveys. Over 400 members win up to $1,000 every month. That's over 4,800 winners a year.

Become a part the of Nielsen family and make your voice heard.

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